Saturday, September 7, 2013

Well stripe me, now its swoosh!

At last we will see the back of the hideous British uniforms of the last few years.
When the original Adidas uniform was appeared I thought it was just something produced at very short notice following the announcement of the contract. A later update included a fading of the colours from top to bottom, which made it look the vest had been put in with the whites and some bleach by mistake!
I certainly don't have a "dog in the show", but I always thought that the 3 stripes looked very classy, and no one since has come up with anything that's close to matching it. I also have a hankering for the old 3 hoops (red, white and blue) that went around the vest - there's no doubt that would be distinctive now.
Adidas must be hurting now - I can't think of a major athletics nation now sponsored by them; Germany has been with Nike for a couple of years (that must really sting!), and this year has seen France switch to Asics. Adidas went to court to claiming a clause in their contract with UK:a allowed them the right to match any other bid prior to renewal - as the figures quoted are 7m.GBP for the old contract, and 14m.GBP paid by Nike - it seems a stretch to believe Adidas would have come up with the goods.
My fear with Nike is we end up with a vest that is one colour on the front and another on the back (see US and Kenyan kit as examples).

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